Find out how your B2B web site attracts visitors and what improvements to its contents and structure could produce a healthy flow of prospective clients from Internet... and how search engine optimization affects your online success...

B2B search engine optimization

Internet marketing & search engine optimization

Internet marketing & search engine optimization Analysis: Find out how well your web site attracts targeted visitors

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Internet marketing & search engine optimization

Internet Marketing & Search Engine Optimization Analysis

Search Engine Optimization ServiceWhat's search engine optimization?

Well, it means the art of improving the search engine positioning of your web site so that you can harness the power of Internet marketing for our business.

As such, we're not a search engine optimization company directly.

We offer search engine optimization services only in connection with web design and, indirectly, in analysing your existing site for its potential of being listed sufficiently near the top in the major Internet search engines so it is found by prospective customers.

SEO — search engine optimization — is an unknown quantity for most and certainly quite misunderstood by many.

It has nothing to do with "cheating" search engines to place your web pages at the top of a search with definite key words, because such search engine positioning does you more harm than good.

 

Internet marketing and search engine ranking

How high do search engines rank your web site?Every company has a web site... but only a fraction of web sites attract any targeted visitors... and even fewer receive a trickle of potential new clients through the Internet.

Yet Internet marketing through a high search engine ranking is an extremely powerful way of receiving a continuous FLOW of new prospective customers.

Even better, it costs nothing apart from the search engine optimization service and the SEO copywriting (also called "online copywriting" — the creation of web site text content that will improve search engine rankings by generating text that's relevant to the search terms for which that page is optimized AND, preferably, is planned for that target group with the help of a survey).

Some call it search engine marketing, others online marketing, but most commonly it is known as search engine optimization service, delivered by a search engine optimization specialist.

Now, you might be amazed at how FEW of the SEVERAL BILLION web pages on the Internet have actually been optimized for any search term of word.

Any search you make on Internet search engines — be it a Google search, a Yahoo search, an MSN search, or whatever you feel is the best search engine — produces a huge number of listed pages, usually thousands but often tens or hundreds of thousands.

Regardless of how fast your Internet connection, it is relatively slow to check out these pages... and unless YOUR page is listed among the top 10-20, it won't receive many clicks. If your web site page appears somewhere around 21-50, nobody is going to find it. And if it's beyond 50... well, you get the idea.

All search engines list web pages according to their own specifications, which are held in strict secrecy and changed continually.

Thus, those who offer to cheat search engines are always behind the renewals and can produce short-lived benefits at best.

At worst, the search engine will take action to ban your web site if they catch onto what you or your "search engine optimization specialist" are doing.

But more to the point, what good is having a web page that lists high on the search engines but is filled with cryptic combinations of key words without any message to the target person who clicks the link and arrives at your site?

The content of your web pages is what really produces results from those who find your site.

Thus, the online copywriting is more relevant than the search engine optimization... IF you have to choose.

But you shouldn't HAVE to choose... and you don't, if you hire someone who IS a copywriter and understands search engine optimization.

The truth is that search engine optimization is relatively easy once you follow the proper route of creating factual and interesting web site content.

See. The Internet is a library of free information and all search engines earn their keep through advertising, so it's in their interest to list every web page that contains GENUINELY RELEVANT INFORMATION.

And for that reason, the only effective (and honest) way of search engine optimization involves creating copywriting and a website copywriter who understands search engine positioning and knows how to optimize each of the pages of your web site for the relevant key words that are searched most on the Internet.

I can tell you it works and I have many web sites selling well on their own without any work, all created with the simple principle described above.

Yet, for whatever reason, this simple remedy seems to be largely unknown to most corporations, despite the fact that a small investment in search engine optimization could become a virtual gold mine of new business through the Internet... a flow of sales leads that just keeps growing year after year!

 

Would you like to know how your web site attracts visitors and how it conforms with the basic rules of search engine optimization?

Now you have a chance to find out how your company web site can draw in targeted visitors and thus produce prospective clients for you.

I'm not offering search engine positioning services as such, only an analysis of your web site and how it could be improved to CATCH the flow of prospective customers who search the Internet for your line of services and/or products.

We call it the Internet Marketing & Search Engine Optimization Analysis and in this service, I will analyse your web site and give you a detailed report on issues such as...

Web Site Structure Analysis - search engine optimizationWeb site structure analysis:

How is it laid out as compared to the idea structure of a web site, as viewed from the goal of Internet marketing and search engine ranking?

I will explain what's good and what could be better and HOW it would be better... and why.

Does your site have theme pages?Web page theme analysis:

I will look into each of your web pages and give you an analysis on how effectively the themes on your web site work to produce interest in the visitors.

I will tell you what could be improved, why and how.

What's the online marketing potential of your site?Web site Internet marketing potential:

How well does your web site lend itself to marketing online? Which aspects of it will help it to be picked up by search engines, which again hinder successful Internet marketing?

I will tell you how to improve those parts that would benefit from it and explain why.

Is your site optimized for key search terms of your industry?Web site search engine optimization analysis:

Are your pages optimized for search engine key words? It can occur that they are even if you've not actually put any attention to it.

And it can happen that the best intentions of search engine optimization go awry if the concentration is too scattered, too many key words are used on the same page... and so on. I will explain what improvements could be made and why.

Does its power get distributed to correct points online?Web site content message accuracy & power estimation:

How interestingly are your products and/or services presented on your web site? How well does the web site content tempt visitors into contacting you and/or buying your product / service?

I will explain these points in detail and suggest improvements where these would benefit the results... and explain why.

Does the site COMMUNICATE to its intended visitors?Web site target group survey optimization analysis:

Here, your site is analysed based on how well its approach has been devised on the viewpoints and realities of the prospective customer. Does the site take his side?

Does it understand his problems? To what degree does the web site content agree with its visitors, how realistic is it in adopting their viewpoint?

I will explain what can be done to improve those parts that would benefit from it and why.

Visual design - does it set visitors alight?Visual aspects of web site design:

Does your web site look correct to the visitor and intended future customer? Or is it too flashy, too shabby, too modest or does it deliver some other unwanted message?

Are there visual elements that add to the message... or some that do nothing to forward your message but only draw attention?

What's the importance of web site design and visual outlook of a web site... and why?

Search Engine Optimization RecommendationsSearch engine marketing recommendations:

Last but not least, you will receive detailed suggestions on the actions that would improve search engine ranking for your web site.

You'll know how to tweak your site to bring more targeted visitors and make your online presence more effective in terms of acquiring sales leads and prospective clients.

 

You will receive all this in a written report created for you individually. In addition to the written report, I am happy to discuss the findings of the written report with you on the telephone if you so choose.


Cost of your Internet Marketing & Search Engine Optimization Analysis

This analysis service includes a lot of work and our normal price for it is £997.00.

However, if you place your order you can take advantage of our special Internet marketing test and obtain the Internet Marketing & Search Engine Optimization Analysis for only £497.00 — that's right, only four hundred and ninety-seven pounds.

Please note that we do not consult management consultants or executives of companies whose main service is management or marketing consultancy.

Areas of technical consultancy — IT, industrial, manufacturing processing, etc. — are, of course, perfectly fine for this introductory service.

Delivery of your Internet Marketing & Search Engine Optimization Analysis takes 4-6 working days from the moment we've received payment and access to the web site.

 

What your Internet Marketing & Search Engine Optimization Analysis can do for you

What this service can do for you...Commonly, there are two types of attitudes about the Internet and its power to produce sales.

One view is the naive assumption that you'll achieve instant wealth just by uploading any old web site on the Internet.

The other is the cynical view about the Internet, usually brought on by the asinine "sales e-mails" of those guileless hopefuls who send out millions of e-mails in the belief of "making it rich."

The truth lies in between these two extremes. It's true there are a lot of mindless schemes and impractical dreamers out there on the Internet. But just because these people are gullible in joining scams and less than professional in their business approach does NOT mean that intelligent online marketing doesn't exist.

They do. There are some very insightful and downright brilliant techniques that will practically guarantee that your web site starts receiving a good number of visitors. And there are methods of creating web content that virtually assure that more of those visitors will contact you.

Admittedly, the most vociferous and outspoken group online is formed from those silly believers who hope the Internet will turn them into millionaires overnight... and whose income depends on others being equally gullible so they join in.

Thus we believe it cannot be done. Well, if "it" is "instant riches" then I agree. But that does not prove that Internet marketing and search engine optimization don't work.

They do... only those who use these techniques aren't going to be broadcasting about it, for obvious reasons.

And that's what your Internet Marketing & Search Engine Optimization Analysis can do for you. It has the potential of opening the door to COST-FREE marketing wherein your future clients find your web site on the search engine, follow the link, read your articles... and contact you.

So, why not give it a try? It might be just the thing you've been looking for.

Only place your order secure your Internet Marketing & Search Engine Optimization Analysis at the special lower cost. Simply click the text link in the box below and you're on your way!

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Best wishes,

Harry Kafka
HDK Consultants Ltd
32 Manning Close
Richmond Square
East Grinstead RH19 2DR
West Sussex, United Kingdom
Tel. 01342-328 116
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